In connection with a new advertising campaign for ANWB Bitmove developed an application that allows employees to vote for innovative ideas to be further developed by ANWB. 10 ideas are presented on a giant 4 by 1.5 meter touch wall.
Passers-by can touch the ideas to learn more about them and swipe them to the right if they want to support that particular idea. The home screen shows the interim score. The four ideas that make it to the finish line will be developed further.