This summer Chocomel wants to show Holland how good it feels to just let go once in a while. On several festivals in Holland visitors can sing and dance along with the Kraak & Smaak remix of the song ‘Think’. An instructor shows participants the dance moves while they are filmed in front of a green screen.
The footage is then automatically edited into a playful music video. This interactive application perfectly captures the fun and energy of the brand and spreads the message online.